California Department of Resources Recycling and Recovery (CalRecycle) 

About this Publication: Community-Based Social Marketing Pilot to Increase Do-It-Yourself Oil Recycling Rates

Title: Community-Based Social Marketing Pilot to Increase Do-It-Yourself Oil Recycling Rates
Date Published on the Web: 3/10/2006
Document Date: 3/1/2006
Document Last Revision Date:
Publication Type: Report
Publication Number: 611-2006-0004
Description: Summarizes the findings of pilot studies in Los Angeles, Napa, and Madera Counties to determine the effectiveness of community based social marketing in increasing used oil and filter recycling among Californians who change their own motor oil (DIYers).
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  Used Oil


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